What does the "K" in the ADKAR model stand for?

In the ADKAR model, the "K" stands for Knowledge. This model, developed by Prosci, is a framework for managing change and focuses on guiding individuals through the transition process. Knowledge refers to the information and understanding that individuals need to effectively adopt and implement the change. It encompasses the awareness of how to change and the ability to perform new skills or behaviors essential for the successful application of the change initiative.

Having knowledge is critical in ensuring that individuals not only understand the reasons behind the change but are also equipped with the necessary skills and tools to execute their roles in the new environment. This aspect emphasizes the importance of training and communication within change management processes to foster an informed and capable workforce.